
Eric J. Morin, MBA
President of Tower Leadership | A Forbes Featured Speaker | The Architect of The Fastest Growing Practices In America
This is the shift elite dental owners must make to remove themselves as the constraint and build a practice that scales people, margin, and leadership at the same time.
In this 90-minute live virtual working session, you’ll walk away with:
Clarity on what’s actually limiting your growth and why your current leadership structure caps scale no matter how hard you work
A proven framework to shift from linear growth to exponential practice architecture, so growth no longer depends on adding more of you
A practical model elite owners use to scale results without increasing doctor dependency, freeing your time while increasing enterprise value
Friday, September 18th, 2026
11:00AM - 12:30PM EST
Virtual Zoom Session
$97.00
Dr. Jack Burrow & Dr. Sam Burrow - Doubled Everything In Their Business
Dr. Julie Moseng
Dr. Sweeney - 1 to 2 locations & increased revenue 270%+
Dr. Cochrane & Dr. Moseng - 2 to 3 locations and increased revenue 56%
Dr. Ellingsen & Dr. Henneberg - 2 to 3 locations and increased revenue 120%+
Dr. Casey - 1 to 3 locations and increase revenue 100%+
Dr. Mader & Dr. Lynch - 1 to 3 locations and increased revenue 110%+
Dr. Barno- 1 Location with 5 ops to 1 location with 24 ops
Dr. Wimmer
Dr. Stylos
More patients.
More production
More revenue.
And yet:
You’re still the backstop for decisions
Problems escalate instead of being solved
Payroll grows faster than peace of mind
The practice feels heavier instead of freer
Here’s the reality most owners miss:
Growth doesn’t fix broken architecture. It exposes it.
What worked when you were smaller is now the very thing holding you back.

Most dental practices are designed around the doctor as:
The standard for quality
The decision-maker of last resort
The cultural center
The problem solver
That model works early. But as demand increases, it quietly becomes the ceiling.
Leadership tools alone don’t fix this. More meetings don’t fix this. Hiring faster doesn’t fix this.
You don’t have a performance problem.
You have a design problem.


Add people
Add oversight
Add meetings
Add complexity
Add stress

It requires redesigning the practice so:
People scale outcomes
Decisions don’t bottleneck at the doctor
Accountability exists without constant supervision
Add complexity
Leadership capacity grows faster than demand

Why growth is making many successful dental practices harder to run
The leadership shifts required before growth can scale cleanly
How elite owners remove themselves as the constraint without losing control
The difference between managing people and designing leadership systems that scale
This is not about tactics. It’s about installing the right model so growth supports longevity instead of burning you out.

Eric J. Morin, MBA
President, Tower Leadership
Eric Morin is a wealth and business strategist who has spent over two decades helping dental owners transform their practices and their lives through a disciplined, architecture-first approach to growth.
At the heart of Eric’s work is a simple belief:
When leaders remove constraints and design the right systems, growth becomes predictable, scalable, and sustainable.

Eric’s background includes building his own family practice into a multi-doctor, multi-million-dollar enterprise from the ground up. Since then, he has consistently helped dental owners across the country achieve results that outperform industry benchmarks.
These books outline how elite dental owners think about leverage, enterprise value, and long-term growth beyond day-to-day operations.

Dental Wealth

Financial Evolution

Beyond The Big Payday
You’ll also receive access to our digital Practice Value Calculator, which allows you to:
Estimate what your practice is worth today
Understand the key drivers behind that valuation
Identify where leadership, structure, and scale impact enterprise value
All included with your $97 registration.

This session is for dental owners who:
Are growing but feel increasingly constrained
Want leverage, not just higher production
Identify where leadership, structure, and scale impact enterprise value
Are serious about building something scalable and durable
This session is not for dentists who:
Want marketing hacks or quick wins
Are unwilling to change how they lead
Prefer being the hero in every problem
Average Client Net Worth Growth Annually
Annual Client Renewal Rate
More Revenue Growth Per Client Annually than The Industry Standard
Average Client Annual Revenue
Eric is widely recognized for helping owners stop operating inside the business and start architecting enterprises that scale beyond them.
This is a live session. Replay details will be shared with registered attendees.
90 minutes, from 11:00 AM to 12:30 PM Eastern.
Yes. All three books are physical copies shipped to you.
Yes. You’ll receive digital access after registering.
$97.00 USD
this session will show you why, and what must change.
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Tower Leadership and Eric J. Morin do not provide legal, financial, or tax advice. The information provided through this website, webinar, or related materials is for educational purposes only and should not be relied upon as a substitute for professional advice. Results are not guaranteed and may vary based on individual circumstances, effort, and market conditions. Any testimonials or examples shared are not intended to represent or guarantee that current or future clients will achieve the same or similar results. By registering, you agree to our Terms of Service and Privacy Policy.